Best Shopify Apps for Marketing & Conversion

Best Shopify Apps for Marketing Conversion

Do you want to boost your store with Shopify Apps? Every store owner wants to increase their store’s conversion rate. But for that, choosing the right apps is important, as they turn visitors into customers. In this article below, we will discuss Shopify apps through which you can easily boost your conversion rate. 

These apps help to enhance user experience and simplify the buying process with customized suggestions that streamline the checkout process. Let’s discover a few shopify apps to increase conversion that can help your store succeed. 

Why should you care about the Conversion?

It is important to pay attention to shopify apps to increase conversion because they show you how refined your store is, turning visitors into paying customers that leads to increased sales and boost revenue. It is quite simple: high conversion means more sales without needing any more traffic in your store. 

So, you have to care about your store’s conversion rate, as it helps you enhance your profits, reduce your loss ratio, and make your marketing strategies and efforts more effective in the market. 

What is the average Shopify conversion rate? 

The average Shopify conversion rate is around 1.4%. This means that for every 100 visitors to a store, about 1 or 2 people easily make a purchase. If the store’s conversion rate is 0.2% or lower, it’s considered to be in the bottom 20% of all Shopify stores. 

So, you have to be careful about this average conversion rate while keeping an eye on your business. 

How To Boost Your Conversion Rate?

Boosting the conversion rate has always been challenging for any store owner. To do so, you must follow the possible steps. 

Following are some ways through which you can easily enhance your Shopify store, which will help you boost your conversion rate:

Enhance website speed: Keep your website working fast, as it helps you keep visitors engaged, reduce bounce rate, and encourage customers to purchase more. 

Create easy navigation: Always remember that simple and easy navigation helps your customers find what they actually need with a few clicks quickly. So, make your navigation process easy on your store to boost the conversion rate.

Provide clear description: Clear product descriptions have always been important because they improve the shopping experience. Clarity helps new customers understand the products, and once they understand, they make a purchase easily. 

High-quality representation: Use high-quality images and videos of the products for your store. This will give customers a better sense of the product, helping to build trust and confidence before purchasing. 

Offer free shipping: Paying any extra cost while making a purchase may often lead to cart abandonment, so you can offer free shipping to help customers complete their purchases smoothly. 

Smooth checkout process: If you want customers to stay in your store after making a purchase, make sure to provide them with a simplified checkout process that ensures they leave the store after making a purchase. 

Show customer reviews: Choose to demonstrate the customer reviews on your store so that visitors can see the reviews. This will create a sense of trust and ease for them while making a purchase decision, as buyers value the opinions of others while purchasing. 

Offer promotions and discounts: Discounts and promotional offers always create urgency among customers, as the inventory might finish earlier. So, by running promotions, deals, and offers in the store, you can motivate customers to buy now. This strategy helps to increase the conversion rate easily. 

Friendly for all devices: Your store should be friendly to all devices, such as mobile phones, laptops, tablets, etc., as this provides a smooth shopping experience for customers who browse through any device. 

Best Shopify Apps For Conversion

Following are some best Shopify Apps for conversion mentioned that can enhance the customer shopping experience and improve your store performance while boosting revenue:

  • Addify- Shopify Quick Buy Now Button 
  • Addify – Shopify Dynamic Pricing 
  • SEO Doctor for Search Engines
  • DOOFINDER ‑ Search & Discovery
  • SendCloud
  • Tiny SEO Image optimization, Speed

Now, let’s explore each of the Apps in detail. 

1. Shopify Quick Buy Now Button – By Addify

quick buy now button shopify app by addify

You can create and manage multiple buying options for the products and customer/tags using one of the best shopify apps for conversion, like the Shopify buy now button. The App provides the facility to substitute the add-to-cart button and easily redirect URLs on the basis of store needs and preferences. You can efficiently speed up the buying process in your store using this app because it helps you redirect the customers to the checkout page smoothly. 

Easily personalize buttons, pop-ups, sizes, layouts, text, and many more features according to your brand identity. These features of the Shopify Quick Buy Now Button App help you boost sales, increase customer satisfaction, and improve the shopping experience. 

Features

  • Integrate a buy now button for any page
  • Choose to redirect to the cart, checkout, external link & display popup actions.
  • Display products and customer tags based on button
  • Change or quickly integrate add-to-cart buttons easily.
  • Customize button, text, size, color, popup & more.

Benefits

  • Customers can quickly add products to the cart and proceed to the checkout process with just one click.
  • Helps to reduce cart abandoned and improve conversion rate
  • Provide a smooth shopping experience and ensure that customers can complete an order without navigating through several pages in the store. 

2. Shopify Dynamic Pricing – By Addify

Dynamic Pricing Shopify App

With the Shopify Dynamic Pricing App, the store owner can offer pricing discounts and simplify product selection by selecting all or certain items in the inventory, such as from the collection. This extension permits you to display Shopify bulk discounts for chosen products, customers, and tags. 

This selection implements discounts based on quantity or customer groups. Simply choose to conceal or replace the price and add to cart button, along with personalizing priority for Shopify bulk discount with CSV or custom rules. 

Features

  • Customize prices based on customer & tags. 
  • Permit to set fixed or percentage discounts.  
  • Optimize prices with CSV import or custom rules.   
  • Implement bulk purchase discounts with tiered pricing.
  • Hide price and add to cart button for guest or registered users by tags.

Benefits

  • You can create custom pricing rules to apply discounts automatically.
  • Helps to change prices based on customer groups, cart quantity, or order value
  • Easily boost sales and increase customer engagement by offering customized pricing strategies, six as bulk discounts or certain customer prices. 

3. SEO Doctor for Search Engines

SEO Tool to Audit Store

The SEO Doctor for Search Engines is the best shopify app for conversion that can get a little bit tricky if there are hundreds or even thousands of products in the store because manually managing all products is impossible for the store owner. With SEO Doctor for Search Engines App, you can set and fix both current and future on-page SEO problems automatically or manually according to your needs. 

Using this App will save you a lot of time, increase customer satisfaction, and boost the chances of getting organic traffic to the store. 

Features

  • Resolve SEO issues with meta tags, broken links, image file names & more
  • Utilize an easy-to-follow checklist to address product issues easily
  • Save time by implementing auto rules to resolve various issues in bulk
  • Manage your SEO progress with a live score and ranking chart
  • Accept JSON LD Data for improved SEO formatting

Benefits

  • Helps to enhance the website ranking by optimizing the site from search engine
  • Increase visibility and boost ranking on search result pages
  • Offers automated SEO recommendations to increase the site performance efficiently.

4. DOOFINDER ‑ Search & Discover

DOOFINDER- Search & Discovery Shopify App

You can easily choose to display the results using text, images, and voice with the search bar of DOOFINDER ‑ Search & Discovery the best Shopify App. It is one of the best shopify apps for conversion, which makes it easy for customers to find products with filters and recommendations. 

The App provides such features to optimize search results, which leads to increased sales, and the customers find it easy to discover what they actually want. The Doofinder App provides the store owner valuable insight to help the ecommerce business succeed. 

Features

  • Easily understand the search of shoppers. 
  • Let customers easily filter products by category, collection, or features.
  • Display AI product recommendations on all pages of the website
  • Use helpful tools like banners and control search results.
  • Support over 30 languages and currencies for global customers

Benefits

  • Improved the search accuracy rate to increase the conversion on the store by offering related and simple search results
  • It helps customers to find the required products in the inventory faster and easier.
  • Provides customer recommendations to increase sales and guide customers to the predicts they are more likely to purchase with ease without searching for a long time

5. Sendcloud

SendCloud Shopify App for Conversion

You can easily make your customer shipping process easy and grow your business using the Senddcloud shopify app for conversion. It helps you to save up to several minutes for each package to ship and provides you the facility to offer customers an enhanced delivery experience. 

To streamline the order process in your store, simply connect with the Senddcloud shopify app for conversion so you can manage your order in just 5 minutes easily. It provides a wide range of carriers and offers an improved tracking and returns process. The App provides print shipping labels easily and works efficiently in the store. 

Features

  • Generate and print shipping labels in just a few clicks.
  • Access to a large range of carriers. Use Sendcloud’s rates or your contract.
  • Keep top-of-mind after every sale with branded tracking emails and SMS.
  • Provide customers with a smooth returns experience with a branded return portal.
  • Easily track all your delivery and return data in one centralized hub.

Benefits

  • You can easily smoother and streamline the shipping process for the customers.
  • Saves time by entering with various carriers and platforms
  • Offer tracking and a return portal help improve customer experience and satisfaction by keeping them informed about their shipping process. 

6. Tiny SEO Image optimization, Speed

Tiny SEO Image Optimize Shopify App

TinyIMG is the ultimate tool for boosting page speed and SEO. It offers features like image ALT text, 404 error fixes, 301 redirects, image compression, AI descriptions, and lazy loading. The App helps improve your search rankings and make your store more successful. 

Use our automation and SEO reports to enhance your results quickly. Transform your store with TinyIMG!

Features

  • Boost your Google search rankings with an SEO booster and sitemap optimizer
  • Automatically speed up your site with lazy load for better performance
  • One-click image SEO, image compression, image resize, file & alt text generator.
  • Detect broken links and set up redirects to avoid losing traffic.
  • Optimize store by controlling JSON-LD, AI meta tags, lazy load, and script.

Benefits

  • Increase your website loading time by adding images and videos without sling the quaintly
  • Boost your search engine ranking with optimized images
  • Increase user experience and build your store top-notch in the market

Conclusion

In conclusion, choosing the right Shopify apps is essential for boosting your store’s conversion rate. By improving user experience and simplifying the buying process, these apps help turn visitors into customers, ultimately increasing sales and revenue. Implementing strategies like fast website speed, clear product descriptions, and effective promotions, along with the best apps highlighted in this article, will set your store on the path to success.

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Kim Parsons

Kim Parsons is outreach specialist and technical writer at Addify. When it comes to writing his main areas of interest are web and ecommerce development. Apart from writing his interests include watching Netflix and playing baseball in his backyard.

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