Do you want to enhance your WooCommerce store by making customers try the products before making a purchase? Don’t worry! You have landed on the right page. Creating a top-notch store has remained relatively easy in 2024.
You can easily increase your store’s conversion rate and attract customers by allowing them to see how a specific product will look in its place using augmented reality.
Multiple store owners are trying to enhance their ecommerce business with Augmented reality AR because it is the future in 2024.
It offers you an impressive view of products that help customers make purchase decisions easily, which results in customer satisfaction and boosts revenue.
In this article, you will learn how to effortlessly increase store sales, gain customer satisfaction, improve overall store performance, and provide a detailed virtual look of the products like in reality. So, come, let’s explore how augmented reality is enhancing the WooCommerce store in 2024.
What is Augmented Reality?
Augmented Reality (AR) is a technology that makes the WooCommerce store impressive for customers. It allows customers to interact virtually with certain products, like in the real world.
By using AR for your store, you can consider the virtual world blending into the physical one. AR transforms the digital era into a virtual one with the help of devices. You can use smartphones, tablets, or 3D glasses.
For Example, if a customer visits a store to buy some chairs and wants to see a 3D model of how they looked, then with the help of devices like smartphones and tabs, the customer can easily see a 3D model of a product in their home before purchasing it. This helps the customer view the details and make buying decisions hassle-free.
Basically, the customer can view how the product will look virtually, which they want to buy enhances the shopping experience and creates excitement along with detailed information about the inventory of the customers.
Why Use Augmented Reality For WooCommerce Store
For Better Customer Shopping Experience: Augmented Reality is used to enhance the overall customer experience by purchasing from the store. The customer visiting the store can efficiently visualize each product available in real look.
Imagine if a customer is able to visualize the bag from each perspective on their office table, just like live, before making a purchase. This impressive experience increased the customer satisfaction of shopping again.
Less Exchange or Return: Most of the time, you would have seen that multiple customers request to exchange or return specific products, it is because of less information related to the product. When the customer can get detailed information and a realistic look at the products in the store, it creates a clear mindset about the product’s specifications, which results in fewer return and exchange requests. The reduced return rate increases the store’s performance and saves the time/money of the business.
Improving Customer Engagement: If you want to make your store impressive and engaging for customers, augmented reality is one of the best ways. It helps the customer visit and explore each product in detail, which increases the chances of purchase.
Market Top-Notch: Augmented Reality is becoming important for the ecommerce business in the market. Once you integrate augmented reality, your customer will feel at ease while shopping from your WooCommerce store, and this will help you to build a top-notch business in the market, leaving your competitor behind.
How to integrate it into WooCommerce
Selection of the Right Augmented Reality System: If you run an online business, you are likely to encounter multiple augmented reality platforms that people are integrating into their WooCommerce store. To enhance your WooCommerce store performance, it is important first to choose the right AR for your store.
Make Augmented Reality Content: To integrate AR in your store, simply create augmented reality content for each product you’re selling. There are now several right tools and websites through which you can efficiently create a 3D model of your products. Make sure the model you are creating is compatible with any devices, such as laptops, mobile devices, and tabs.
Easy Plugins: Multiple plugins in the WooCommerce store can provide you with the facility to integrate augmented reality in WooCommerce store efficiently. Simply head to your WooCommerce store and find the relative plugins that offer the exact augmented reality service to integrate it into your store and enhance the business.
Analyze the AR & Refine: Before integrating the augmented reality in WooCommerce store, make sure to test the AR features in detail in the 3D model thoroughly so that there is no mistake made in the visualization of the product because it will cause confusion to the customer at the time of purchase and may affect your store performance. So, ensure the AR features by testing and refining each product on distinct divides. Remember to take testimonials from the users and make changes if recommended.
Augmented Reality – Real-World Indications
Here, we will provide you with two major real-world examples of augmented reality such as:
- IKEA Place
- Sephora Virtual Artist
IKEA Place
IKEA is considered to be the best Augmented Reality company because it helps you place the furniture and shows you a visual representation of the verdicts that customers plan to buy. This helps them boost their store performance and increase revenue by satisfying customers’ desire to buy more.
Sephora Virtual Artist
Suppose a customer wants to buy that makeout available on the stove. In that case, the Sephora Virtual Artist allows the customer to try makeup virtually and see what it looks like before buying. This feature not only helps in customer engagement but also builds customer trust, leads to increased confidence in the store, and generates high revenue.
Final Wordings
In Conclusion, if you want to integrate augmented reality in WooCommerce and gain a boost on your store then you should know these ways to enhance your store.
Simply make customers interact with each product to see the detailed information along with the 3D model provided by using the right platforms. Once the customers indulge in your interactive products, each product’s visualization helps you to ensure the customer leaves your store by purchasing any products.
Creating augmented reality into your stored exo allows you to rescue the return and exchange of products, improve customer satisfaction, build trust in the market, target the competitor’s selling rate, and increase revenue while taking your store to top-notch.
Start learning how augmented reality can create a difference in your WooCommerce store and gain more permanent customers efficiently.
