Considering how much we rely on online shopping today, wouldn’t it be great if it could be made more collaborative and enjoyable? Shopify Save Cart and Shopify Share Cart feature does just that! It allows customers to save their carts, share them with friends, or even collaborate on purchases in real time.
Online shopping has become more than just a solo experience. You can plan purchases with a friend or family member, browse items together, and share your shopping cart to make decisions as a team. The Save and Share Cart feature on Shopify makes shopping a social and engaging experience for customers by allowing them to save and share their cart contents.
In this article, we’ll explore how you can set up this feature in your store and transform your customers’ shopping experiences.
What is the Shopify Save Cart and Shopify Share Cart Feature?
The Save and Share Cart feature on Shopify allows customers to save their shopping cart for later or share it with others. A unique link to a customer’s cart allows them to invite friends, family, or colleagues to view and edit their selections. This feature is perfect for group decisions, event planning, or even work projects that require multiple inputs.
Why is it Important?
In a digital world where collaboration is essential, the ability to share carts makes shopping easier and more enjoyable. Customers appreciate the convenience of sharing and saving carts, whereas stores benefit from increased engagement and conversion rates.
How to Set Up the Save and Share Cart Feature on Shopify
The easiest way to activate this feature on your store is by using the Shopify Cart Save & Share App by Addify. This app offers powerful functionalities that allow customers to save and share their carts with just a few clicks.
Key Features of the Cart Save & Share App
- Customers can save their cart and share it through links, social media, or email.
- Easily change the cart button’s text, color, size, and alignment to match your store’s branding.
- Users can view and restore previously saved carts with ease.
- Monitor saved and shared carts through an intuitive dashboard.
Step 1: Configuring the Cart Save Button
1. Enable the Cart Save Button:
To start, go to your Shopify store and open the Cart Save & Share App. This app allows you to add a “Save Cart” button. With this button, customers can save their chosen items for later and take more time to think before they check out.
2. Customize the Button Label:
Once in the app, you can customize the text of your button. Instead of just “Save Cart,” feel free to choose a label that fits your store’s branding, like “Save for Later” or even “Wishlist.”.
3. Create a New Page for Saved Carts:
Next, let’s create a dedicated page where customers can view their saved carts. Go to Shopify Admin > Online Store > Pages and click Add Page to create a new page. Here, you can set a title, such as “Saved Carts” or “My Saved Items”.
4. Insert the HTML Code:
While setting up the page, click the </> (HTML button) to open the HTML editor. Now, take the HTML code provided in the Cart Save & Share App and paste it here.
5. Link the Saved Cart Page to the Save Button:
After creating the page, copy the URL of your “Saved Carts” page and go back to the Cart Save & Share App settings. Find the Cart Save Page Link Field and paste the URL there. Now, when customers click the Save Cart button, they’ll have a clear way to access their saved items whenever they want.
6. Style the Cart Save Button:
Now, let’s make the Cart Save Button look great. The Cart Save & Share App allows you to customize the button text, font, size, and color. Adjust these settings to align with your store’s style.
Step 2: Setting Up & Customizing the Share Cart Button
7. Create a Share Cart Page:
Start by creating a dedicated Share Cart page. Title it something simple, like “Share Your Cart,” to make its purpose clear to customers.
8. Adjust the Share Cart Button’s Look and Placement:
Once your page is created, head over to the Cart Save & Share App settings. Adjust its text, font, size, color, and alignment (center, left, or right) to make it visually appealing.
For example:
- Choose a color that contrasts with your store’s background to make it easy to spot.
- Select a font size that’s easy to read without overpowering other elements.
9. Allow Social Media and Link Sharing:
The Cart Save & Share App lets you enable sharing through popular channels like WhatsApp, Facebook, Twitter, email, and a copy link option. In the app, turn on the social networks that best suit your audience.
10. Customize the Modal Window Title:
To add a personal touch, customize the title of the modal window that appears when customers share their cart. This is the small pop-up that prompts them to pick a sharing method (e.g., “Share Your Cart with Friends!”).
Step 3: Managing Saved Cart Views
11. With the Cart Save & Share App, customers can manage all saved carts from a single page. This includes re-adding items with one click or modifying their saved cart to suit new preferences.
Step 4: Tracking Shopify Saved and Shared Carts
12. The Cart Save & Share App includes a detailed tracking feature that lets you monitor shared cart activity. Understanding which products get saved and shared the most can provide valuable insights into customer preferences and trends.
How Businesses Can Use Shopify’s Save and Share Cart
Here are some examples of how you can use Shopify Save Cart and Shopify Share Cart functionality in your store.
Collaborative Design Projects
Interior designers and their clients can use shared carts to browse and finalize furniture or decor items together. It prevents miscommunication and keeps the designer and client on the same page.
Streamlining Corporate Purchases
Incorporating the Save and Share Cart feature into corporate buying processes saves time and reduces errors. Team members can collaboratively review, add, or adjust items in the cart before making bulk orders. In addition to simplifying approvals, this process ensures budget compliance.
Group Purchases and Event Planning
Imagine planning a wedding or organizing a corporate event—both of which require a lot of items! The Save and Share Cart feature is ideal for scenarios like these, enabling groups to select products collectively and ensuring all needs are met without confusion.
Benefits of Shopify’s Save Cart and Share Feature
Some of the useful benefits offered by the Shopify Save Cart App are:
Enhancing Customer Experience
Planning a group purchase can be frustrating when multiple people are involved. With the Save and Share Cart feature, everyone can access the cart, view the selected items, and make adjustments. This eliminates the back-and-forth messaging and makes shopping more straightforward and enjoyable.
Social Sharing and Customer Engagement
People love sharing their choices and preferences online. By enabling easy cart sharing on platforms like WhatsApp, Facebook, and Twitter, Shopify stores can foster a more interactive shopping environment that integrates easily with social networking.
Boosting Store Visibility and Sales
Each time a customer shares their cart, your store’s visibility grows. Shared carts can reach new potential buyers and make your products more widely known.
Reducing Cart Abandonment
One of the top reasons for cart abandonment is indecision. When customers can share their carts with others, it encourages them to move forward with purchases. As a result of shared carts, completion rates are higher.
Conclusion
Shopify’s Save and Share Cart feature is more than just a convenience; it’s a game-changer for e-commerce. Adding this functionality to your store is a surefire way to foster a community around your brand and make shopping more interactive and enjoyable.