So, you own a Prestashop store and are looking for ways to stand out from the crowd? Whether you wish to reach more customers or increase store sales in 2024, here are some tools you should know about.
Our list contains five popular PrestaShop modules, each packed with powerful features. From targeted marketing campaigns, & customer segmentation tools to smooth user registration systems, & streamlined B2B management, explore each module in detail, in this article.
5 Prestashop Modules to Consider in 2024
Below is a list of 5 super useful and multi-purpose Prestashop modules that you should look into in 2024:
- B2B Registration with User Group & VAT Siret
- B2B & Wholesale
- Free Gifts – Buy X, Get Y, BOGO, and More
- Prestashop Auto Group Switcher
- Mailchimp for PrestaShop
Now, we will explore each of the above plugins, one by one, with their core features.
1. B2B Registration with User Group & VAT Siret
Cost: 69 €/year
The plugin simplifies user registrations by allowing you to create registration forms and add desired fields. Once a request is submitted, you can choose to either manually or automatically approve new requests to save precious time. After approval, the users can be grouped into desired customer groups, helping you better categorize your audience. Additionally, the plugin supports auto Siret and VAT verification as well.
Key Features:
- Add manual validation on specific registration forms
- Display registration forms to all or specific customer groups
- Automatically assign selected customer groups upon registration
- Show form buttons on the sign-in and sign-up page
2. B2B & Wholesale
Cost: 99 €/year
The plugin is a complete solution for businesses dealing with both B2B and B2C clients. It lets you replace traditional checkout systems with a modern quotation system and privatize desired pages, products, and categories from undesired customer groups. The plugin also comes with a simple tax exemption feature and a customer redirect option to re-route desired users to specific pages.
Key Features:
- Enable an intuitive quotation system for specific customer groups
- Add an extra button for request-a-quote or replace default add-to-cart button
- Enable redirects after logout, login, & registration
- Exempt particular customer groups and customers from taxes
- Allow customers to request tax exemption through a form
- Restrict visibility of pages, products, and categories by customers
3. Free Gifts – Buy X, Get Y, BOGO, and More
Cost: 59 €/year
The module makes it super easy to offer gifts to customers without manual effort. It allows you to either automatically add gift products to a customer’s cart or add items manually. You can insert gift items into a user’s cart based on selected products, the number of items, or the total amount in the cart.
In the case of automatic gifting, the user does not have the option to choose the gift, while in manual gifting, the user can pick from a list of choices. The plugin comes with a simple rule-based system to ensure that only the desired users are offered the defined gift items.
Key Features:
- Create multiple rules to offer gifts based on different conditions
- Offer automatic, manual, BOGO, and multiple other gift types
- Offer gifts to desired customer groups for selected products
- Define the cart total amount and product quantity for a user to qualify for a gift
- Insert rule start and end date
4. Prestashop Auto Group Switcher
Cost: 59 €/year
The plugin allows you to switch between customer groups automatically using an intuitive rule-based system. You can change the customer group of a user to another based on desired conditions like: products ordered, order amount, location, total amount spent, etc. You can also set up email notifications for both admins and customers.
Key Features:
- Create multiple rules to auto-switch customer groups
- Change customer group based on product order, order amount, location, etc
- Schedule a rule for a defined time frame
- Add rule assignment duration, after which changes will be reverted
- Set up email notifications for admins and customers
5. Mailchimp for PrestaShop
Cost: Free
Mailchimp makes it easy to build multi-channel marketing campaigns with its collection of intuitive and sophisticated tools. With the Customer Relationship Management (CRM) feature, you can build stronger relationships with customers through powerful content. Additionally, a centralized system brings your ecommerce and marketing data in one place, allowing you to understand the ROI of your marketing efforts to optimize your marketing strategy.
Key Features:
- Showcase product recommendations
- Segment based on purchase history & view your ROI
- Improve your marketing with Facebook and Instagram ad campaigns
- Create personalized messages for shipping notifications, invoices, & more
- Embed a pop-up form that converts visitors to subscribers
- Add discount codes created in PrestaShop to your emails
Conclusion
In this article, we have explored 5 useful PrestaShop modules that can help you complete your business goals in 2024. From the B2B Registration module that simplifies user registration to
Free Gifts module to offer attractive incentives – these tools not only add more features to your site but can also automate existing ones.
